Need24 Digital Marketing Agency ("Need24", "we", "our", or "us") operates need24.in and provides a HelpDesk CRM + Digital Marketing platform for vendor agencies in India. This Privacy Policy explains how we collect, use, store, and protect information when you use our services — including our integration with Meta (Facebook, Instagram, WhatsApp) platforms.
1 Information We Collect
1.1 Information You Provide
- Name, email address, phone number, business name (at registration)
- Payment details (processed by secure third-party gateways; we do not store card numbers)
- Client/customer data you add to your CRM
1.2 Information From Meta (Facebook / Instagram / WhatsApp)
When you connect your Meta Business Account to Need24, we receive and process the following data with your explicit consent:
- Profile data: User ID, name, email (via
public_profile,email) - Business assets: Business Manager IDs, Ad Account IDs, Facebook Page IDs (via
business_management) - Page data: Page name, metadata, engagement metrics (via
pages_manage_metadata,pages_read_engagement) - Ad data: Campaign details, performance metrics, spend (via
ads_management,ads_read) - Leads: Name, email, phone, and custom fields from Facebook Lead Ads (via
leads_retrieval) - WhatsApp Business API: Phone numbers, message templates, conversation metadata (via
whatsapp_business_management,whatsapp_business_messaging) - Access tokens: Encrypted at rest using AES-256; used only for authorized Graph API calls
2 How We Use Your Information
- To provide and maintain the Need24 service
- To connect your Meta Business assets and enable automation (ad management, lead capture, WhatsApp messaging)
- To display analytics and reports in your dashboard
- To send operational notifications (not marketing, unless you opt-in)
- To comply with legal obligations and enforce our Terms of Service
3 Data Storage & Security
Retention: Meta data is retained only as long as your connection is active. On disconnect, tokens are revoked and deleted within 30 days.
4 Data Sharing
We share data only in these limited cases:
- With Meta when making authorized Graph API calls on your behalf
- With your own agency's sub-users (as part of multi-vendor CRM functionality)
- With hosting provider (Hostinger) under a data processing agreement
- When required by law (court order, government request)
5 Your Rights
You have the right to:
- Access: Request a copy of your data
- Correct: Update inaccurate information
- Delete: Request deletion of your account and associated data
- Disconnect: Remove Meta integration anytime from your dashboard
- Portability: Export your data in a machine-readable format
6 Facebook / Meta Data Deletion
If you remove Need24 from your Facebook account (via Facebook Settings → Apps and Websites), Meta will automatically notify us to delete your data.
Data Deletion Callback URL:
https://need24.in/facebook-connect/data-deletionManual data deletion instructions: need24.in/data-deletion
Upon receiving a deletion request from Meta, we permanently delete all Facebook-related data within 30 days and provide a confirmation URL where you can verify the status.
7 Cookies & Tracking
We use essential cookies for authentication (Laravel session) and do not use third-party marketing trackers on our platform. We may use Meta Pixel for our own website analytics (separately from your data).
8 Children's Privacy
Need24 is not intended for users under 18. We do not knowingly collect data from minors.
9 Compliance with Meta Platform Policies
Need24 complies with Meta Platform Terms, Meta Developer Policies, and specific product terms including:
- Facebook Platform Terms
- Meta Business Tools Terms
- WhatsApp Business Solution Terms
- Commercial Terms
10 Changes to This Policy
We may update this policy. Material changes will be notified via email or dashboard banner 30 days before they take effect.